Logo

Strategy

Seedstars: Forget Aid and Volunteering, Here are the Businesses that Drive Real Impact

Have you ever been in the same place with the 60 best startups from emerging markets? No? Put away your TV, your apps, and let me invite you to a snapshot of innovation around the world. There’s the 13-year old…

Recap: 11th Edition of the MENA Cristal Innovation & Digital Congress

The 11th edition of the MENA Cristal Innovation & Digital Congress took place on February 18 at the Sofitel Dubai Jumeirah Beach. Over 300 delegates and 30 speakers from the MENA region took part in the event, each with a…

Email Done Right: How to Create the Perfect Email Signature

Though countless emails are sent every day, many people don’t give their email signature much consideration. However, conveying the right corporate image – big or small – requires thought, so up your professionalism today with these top ways to improve…

Mindshare’s “Content Decoded” Wraps Up in Dubai

Mindshare, which is part of WPP, is a global media agency network helping clients to make collaborative and adaptive decisions across their paid, owned, and earned marketing in real-time. “Content Decoded,” the agency’s themed annual media summit, came to a…

UAE Entrepreneurship Guide: The Accelerators & Incubators Every Startup Should Know About

With an entrepreneurial and startup ecosystem booming around the UAE, resources for entrepreneurs are growing at an even greater pace. For brave souls willing to take on the world and transform their idea into an actual business, going through an accelerator…

Online vs. Traditional College: How Do They Compare (Infographic)

Paying tuition to attend a traditional college, or saving up on money and taking that online degree: a question many millennials are now asking themselves in a world where college costs keep on rising! Before making a decision, better be…

How to Start Taking Risks and Why You Should Do It (Infographic)

Some people would rather spend 50 years walking the same path, doing the same work and having the same routine, and others would rather jump off planes and try something new every week, even if that means risking their lives,…

High Stakes and Global Waste: One Promising Strategy Toward a Sustainable Future

I looked on with keen interest as world leaders clashed at the United Nations General Assembly meeting in New York City over an appropriate course of action in the Syrian theater of war, its refugee crisis, ISIL and other ongoing…

Steve Jobs Said It Best: Marketing is About Values (Video)

There is so much noise out there when it comes to the how and why of marketing. Thousands of marketing experts and gurus line up to throw some BS here and there, and show you how to market your product and…

Investing in Property in a Digital Age (Infographic)

Colette Cassidy is the Managing Director of a wealth management firm called All Finance Tax. Many of her clients invest their money in property, and she likes to write about interesting news and innovations in the property industry. Increasingly property hunters are turning…

Apple Is Running Low On Time: LVMH to Rival Apple Watch

It was reported a while back that tech tycoon LVMH has plans to release their own smart watch, presumably under one of their subsidiary companies, that would rival Apple’s Apple Watch, which was released earlier to mixed reviews. Apple is used…

Innovation 4 Impact Competition: Time To Get Your Ideas In Front of Decision Makers and Opinion Leaders

One of the models for entrepreneurial development which has attracted a lot of replication in many places, Dubai included, is the Singapore model.  Its government-led programs have sparked a rapidly developing venture capital ecosystem that, while dwarfed in size by…

Cybersecurity in the Middle East: You’re Not As Safe As You Think

You go online, start shopping on on E-commerce site or open an online banking account with your financial institution, and a week later you find abnormal purchases made through your card or paid service signups under your name. This is…

The Golden Age Of Aviation: Emirates Strikes Back At US Airlines With Brilliant Ad (Video)

Dubai based carrier Emirates Airlines, the global aviation superpower accused of receiving government subsidies by US based carriers, has struck back with a brilliant ad lashing out against the current state of aviation. Titled Golden Age, the ad goes back in…

Snoop Dogg Should Become CEO of Twitter And Here’s Why

Snoop Dogg should become CEO of Twitter and I’m about to tell you why. But first, leave Dick Costolo, the outgoing CEO, alone. When Dick became CEO, Twitter was valued at about $3 billion. (now it’s $26 billion). The site was constantly…

$100 A Week: How Saving Money Every Day Will Get You What You Want

You’ve probably heard it before. You should save, save, save. It’s something your mother has been telling you since birth, and your sinking savings account is currently reiterating it. You have dreams, like most people, but don’t think you have…

8 Simple Steps To Conquering The Universe, Dating A Supermodel, And Becoming A Millionaire

Part of being a consistent content creator is knowing where to find inspiration for new work. Sometimes it comes from a conversation, sometimes it comes from a movie, TV show, or book. In this case, it came from another article….

6 Reasons An Unpaid Internship Is Absolutely Worth Your Time

College is expensive. Between rent, groceries, gas money, bills and nights out, it can be hard to make ends meet, especially when so much time is spent in class and time to work is limited. Many college students are faced…

Millennials: Branding Your Business For The Next Generation

Born roughly between the late ’90s and today, “Generation Z” has spent their entire lives surrounded by technology; they’re the first generation to grow up with cell phones and without communication boundaries. Gen Z, or the “iGeneration,” is said to be…

I’m A Hustler, Baby: 5 Ways To Do What It Takes To Rise To The Top

No one is born a boss, plain and simple. People have personality traits that make them more prone to becoming go-getters, but we all know friends who never quite reach their full potential. Then, there are lifestyle, parenting and other…