IMG ARTISTS TO PRODUCE DUBAI’S OFFICIAL
ATTEMPT FOR THE LARGEST FIREWORK DISPLAY
IMG Artists’ Co Chairmen Barrett Wissman and Alex Shustorovich Announce Ambitious Plan to Break the Official Guinness World Record® for the Largest Firework Display
Dubai, UAE and New York, NY, 19 December 2013: IMG Artists, the global leader in the performing arts and lifestyle events management, has been appointed to oversee an ambitious plan to break the official Guinness World Record for the world’s largest firework display in Dubai. The planned display, which will take place on New Year’s Eve, will feature over 400,000 individual fireworks from 400 locations and will attempt to break the current record of 77,000 fireworks set by Kuwait in 2012.
The fireworks will illuminate and spotlight iconic Dubai landmarks, including Islands of The World, The Palm Jumeirah and Atlantis the Palm. IMG Artists has appointed long-term collaborators Fireworks by Grucci to design and produce the display, while an original composition from Dubai-based composer Matt Faddy will provide a synchronized soundtrack.
Jerry Inzerillo, President and CEO of IMG Artists said: “IMG Artists is honored to work with the Government of Dubai on this memorable event while further enhancing our reputation for creating some of the world’s leading cultural and entertainment events. Together with IMG Artists’ Managing Director for Events and Festivals, Simon Tapping, I was personally involved in the launch event for the Palm Jumeirah in 2008, and we are now honored to be invited to surpass that singular event. 2013 has been an extraordinary year for Dubai, and on behalf of the entire IMG Artists team, we are proud to help them celebrate in style.”
Mr. Inzerillo continued, “I also want to recognize Phil Grucci, with whom we have worked for many years. We are confident that he has the vision and the capability to work with us to deliver on this audacious plan.”
The six-minute show, which has taken several months of detailed planning, will involve 170 skilled pyro technicians and over 60 computer control systems used to fire with split-second accuracy. Television production company Sparkly Light will capture the magic with multiple aerial camera positions. The full display will be screened live as part of Dubai TV’s New Year’s Eve coverage, while Faddy’s original soundtrack is broadcast on radio. The television coverage will be made available to broadcasters worldwide.
IMG Artists is the global leader of performing arts management. For thirty years, the company has set the standard for excellence across the artist management, touring, events, festivals and cultural consulting fields. IMGA’s 150 dedicated specialists in twelve offices across three continents offer unparalleled international reach and depth of experience to the company’s artists, clients and partners. With the launch of the SAGE joint venture with China Arts and Entertainment group, new venue management and technology initiatives designed to support and enhance the core business, IMGA remains the vanguard of the industry.