There are many ways to project charisma, affluence, status, fine taste and wealth, but there is only one way to project all of it in one single product: Rolls-Royce.
Rolls-Royce is not your usual automobile, it’s not a car you buy or a purchase you make. You don’t just wake up one morning and decide to buy a Phantom. You don’t get a Rolls Royce just because you’re suddenly a millionaire or a billionaire. Rolls-Royce is a lifestyle choice, an acquisition that only the “Elite” can, and should, pursue in order to distinguish themselves from the crowd. You see, when it comes to the top 1%, making $12 million a year doesn’t cut it anymore. To be the top 1% of the 1%, you have to be qualified, and well equipped to fight for the spotlight. Put it plainly, the new average for the Elite are Ferraris and Lamborghinis, but the finest remains undoubtedly the one and only Rolls-Royce. The new $650k Rolls-Royce Phantom Limelight will set you back a couple 100 grands, but that’s the price tag for grandeur.
Check the pictures (Photos Credit: Rolls-Royce Motor Cars):